"We've been impressed with BrightTag's approach to simplify how third-party tags and pixels are integrated across our global technology platform. The BrightTag solution enables the global marketing and technology team at Orbitz to innovate and rapidly manage changes to our marketing programs. We've found the BrightTag team to be highly skilled and exceptional partners.
"Managing tag code and the data associated with tags has become dramatically more complex for ourselves and our clients in recent years. BrightTag's versatile technology solves a wide range of integration challenges for both Yahoo! JAPAN and our clients, helping to position us for faster growth and more rapid innovation"
News & Announcements
Rue La La Utilizes BrightTag to Build Strategic Cross-Channel Data Capabilities
Leading online retailer re-engages inactive customers, increases conversion rate using BrightTag Fuse™ CHICAGO – March 4, 2014 – Rue La La, a leading online lifestyle-shopping destination, used BrightTag, a global leader in real-time cloud-based marketing technologies, to help it connect data across vendors and achieve success in a key marketing […]
BrightTag Continues Global Expansion, Growing its Presence in Thriving Latin American Market
ROIx, Brazil’s largest first-party data network, selects BrightTag to power real-time, cross-channel marketing CHICAGO – Jan. 30, 2014 – BrightTag, a global leader in real-time cloud-based marketing technologies with offices in the U.S., UK, Japan and Brazil, today announced it has continued to expand on a global scale by growing […]
The World’s Leading Brands and Agencies Choose BrightTag to Power Their Open Marketing Stacks
Future of marketing will be powered by a neutral platform capable of integrating cross-channel customer data in real time CHICAGO – Jan. 14, 2014 – BrightTag, a global leader in real-time cloud-based marketing technologies, today announced that it is the neutral integration platform of choice among thousands of the world’s leading […]