“Our collaboration with BrightTag allows us to deliver TRUSTe’s EU privacy solutions at the source of data collection. This deep integration benefits companies by enabling them to address the EU Cookie Directive and also benefits consumers by providing additional assurance that their privacy choices are being honored.”

“In the current environment, marketers who don’t have firm control over the activities of the companies that interact with consumers visiting their site face significant privacy risks. This challenge only becomes more complex when responsible companies try to respect consumer’s privacy decisions in a complex interconnected environment. BrightTag’s new offering gives online marketers a flexible and transparent way to comply with various and changing global privacy regulations.”

“At Think Realtime we are all about speed: being first to spot changes in consumer interests, being first to acquire inventory and serve ads that help clients take advantage of those shifting sentiment. We rely on BrightTag to speed pixel load time so there are no performance issues for our clients and we like its quick and easy implementation.”

“BrightTag is tackling one of our industry’s biggest and most difficult challenges – removing the friction that exists between the various digital marketing participants and making the entire process faster and more transparent… BrightTag is truly innovative.”